It's Time for a Major Disruption

By Meg Masten


Our world today is full of discord and conflict, more so than any other time in recent history. The direction we are moving is destructive and divisive, and I’m not just referring to the political climate. Consider the following:

Seventeen of the 18 warmest years since modern record-keeping began have occurred since 2001. The clothes we wear everyday, produced through “fast fashion,” is the #2 polluting industry in the world, second only to that of oil and gas.  We have created a full-blown opioid epidemic, driven solely by greed, profits, and convenience. The gender pay gap still exists, as does social injustice and systemic oppression for people of color. So, now what?

Innovation is doing the same things a bit better. Disruption is doing new things that make the old things obsolete. Unfortunately, we are well beyond the call for innovation – it’s time for a major disruption. We need to disrupt how we do things.  We need to disrupt our paradigms. We need to disrupt our societal norms to the point that it makes people uncomfortable. So, where do we begin?

Let’s start by disrupting the very idea of capitalism. Society’s historical version, based on the Friedman Doctrine, is based on the premise that a company’s only social responsibility is to increase profits, playing a key role in facilitating our current global crises. What if we revered capitalism as the primary vehicle for restoring global order, with profit becoming an intended consequence? What if the positive bottom line occured because of, not in spite of, the social impact it directly caused? What if we exercised our conscience every time we made a purchase, chose a vendor, or invested our money?

CoPeace was created to be a part of this major disruption. Check us out at www.copeace.com, and let us help you “Grow Your Money for Good.”